We are really good at collaboration.ĭo you have any advice for other couples who want to start a business together? We constantly are communicating and giving each other space to work out individual ideas. We might be a rarity in that we really do love spending most of our time together, but of course, we take a lot of precautions so that we don’t rile each other up. How do you balance your relationship with working together? We really enjoy it because we are both creatives and need a nice change of pace from the typical 9-to-5. Another big part of our work life is visiting our suppliers and production team. If we’re not working from home, you can find us prancing around New York City creating content, looking for inspiration and meeting potential collaborators. We have a home office, where we do a lot of our photography and design work. We would say the best part about our workday is that it’s never typical. What is a typical workday like for you both? Especially when they are so community driven. It’s so fantastic to see people build their businesses from the ground up. We are also huge fans of Real Techniques, which is a fabulous makeup brush line started by sisters from England who literally started from just making YouTube video tutorials of their amazing makeup skills.
She not only became perhaps the most famous and well-loved makeup artist in the fashion industry, but then continued on to build an empire. We love self-made businesses like Pat McGrath Labs, whose company was recently valued at over $1 billion. Who are some other businesses or brands you really admire?
Ultimately, how you react to setbacks is what will make you a success. Our favorite piece of advice is, “failure isn’t the opposite of success, it’s part of it.” We think you can plan and plan and plan, but if you don’t know the mistakes that will eventually happen in any business, you can’t prepare for them. Do you have any advice for others who want to make similar entrepreneurial moves? Turning an idea into reality takes a lot of guts and due diligence and we absolutely couldn’t have done it without the support of each other and our small team of brilliant women. The first step is definitely the hardest. What has been the hardest part of launching your own business? As we unveil new products, we think this will become even more apparent and that is very exciting for us! All of our candles are named after women in pop culture and history. We believe in being inclusive and that helps to inspire our creative process as well. We are a women-owned and -run business that is comprised of diverse backgrounds. How are the values of the business inspired by those beliefs? After doing some research, we realized we could deliver high-quality candles at a way better price and that’s how Bijou got going! As a couple who loves a bit of self-care and entertaining friends, we didn’t want to compromise on quality and quantity of home fragrance. We are both obsessed with candles and luxury fragrances and soon after moving in together, realized we had a really expensive habit on our hands. Tell us about Bijou and how it came to be?īijou was born out of the desire for luxury scented candles at a more accessible price. Read on to learn more about these entrepreneur babes. Their belief that “ women are magic” and how they incorporate that into their product is truly what sets this brand apart. and are vegan, non-toxic and cruelty-free. Bijou Candles are made from start to finish in the U.S. The owners of Bijou are inspired by women and aim to inspire as well through their product and their story. We love a good candle, but we also love a brand with a mission. Today, we’re so excited to introduce you to business owners and NYC-based married couple, Alaina and Jocelyn of Bijou Candles.
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